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Sizzler

Hungry for the Win

Sizzler is a place to celebrate life’s little wins -- like getting a B+ on your algebra test or getting employee of the month. But not everyone gets to have a Sizzler-worthy win. So we found the (yes, actually) worst Little League team in Southern California, and gave them a two-day bootcamp led by MLB Hall-of-Famer Randy Johnson, just so they can finally win a game and go celebrate at Sizzler. 


The Tease



To launch the campaign, we first came out with a teaser video, teasing Randy Johnson’s fated return to baseball. Little did fans know that his return would have less to do with the MLB, and more to do with coaching some random team of nine-year-olds. 



The Bootcamp



After spending two days being coached by one of the best baseball players of all time, our little league change had a chance to redeem themselves, end their losing streak, and finally get a win so they can celebrate at Sizzler. Watch the mini-documentary below to see if they made it.


Agency: Mischief
Sr. CW: Alli Walker
ECD: Kevin Mulroy